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PB Software Blogs

Digital Insights

Man in Coffee Shop on Tablet Computer
Every company shares a goal of, ultimately, wanting to better engage with customers and improve the overall customer experience. It [...]
Wed, Jan 18, 2017
digital-design-multiscreen
When you walk out the door in the morning, what do you always check to make sure you have with [...]
Tue, Dec 13, 2016
fashion-shopping-ecommerce-retail
Retail used to be a relatively straightforward industry. In the past, malls, town centers, and commercial districts would provide the [...]
Fri, Dec 09, 2016
undeliverable-mail
Believe it or not, despite steady digital proliferation, mail is still the primary means of communication between businesses and their [...]
Tue, Dec 06, 2016
engageone-vault
In the old days, businesses and organizations would archive and retrieve documents largely for logistical reasons. For example, tax paperwork [...]
Tue, Nov 29, 2016

Technology Innovations

Binary Code Background Showing Technology And Data
Good data has never been more critical to a business' operations. It's the key to capturing and keeping customers – [...]
Mon, Aug 24, 2015
master data management MDM
It's time to look at your master data management (MDM) solutions and prepare your business for the demands of managing [...]
Thu, Jul 30, 2015
ImageOption-Office-Motion
Customers have come to expect – and demand – a superior customer experience at every touchpoint. As businesses are increasingly [...]
Wed, Jul 22, 2015
Global Web Connections
We just got back from the IBM Impact 2014 Global Conference, where IT and business professionals come together to showcase [...]
Fri, May 09, 2014
3282014 Blog Image
In his recent blog “Did you notice? The ground rules have changed for managing customer information,” Manmohan Gupta talked about [...]
Fri, Mar 28, 2014

Industry View Points

Galway
Fifteen years ago, not long after I joined a small Geographic Information System (GIS) Data team, talks had started around [...]
Mon, Jul 27, 2015
CustEng
A detailed investigation into utility firms has found millions of energy customers in the UK to be ‘paying too much' [...]
Wed, Jul 22, 2015
hand reach the sun concept renewable, alternative solar energy,
Cloud computing has gone mainstream. As consumers, we can now store everything from holiday snaps to insurance documents on a [...]
Fri, Jul 17, 2015
Customer
Forward-thinking organisations have spent the past few years lobbying and recruiting for new leadership positions which will help their businesses [...]
Thu, Apr 30, 2015
Trolley
In 1995, less than 1% of the world had Internet access. Today, 40% of the world's population has an internet [...]
Fri, Mar 06, 2015

Location Intelligence

big data analytics customer view
In the world of digital marketing, analytics reign supreme. Whether it's calculating page views, clicks, bounce rate or SEO-trending keywords, [...]
Wed, Oct 07, 2015
Mobile Applications
The ability to test-drive an API before investing in one is crucial. After all, developers need to feel comfortable and [...]
Wed, Sep 30, 2015
internet of things
The Internet of Things (IoT) is creating huge buzz because, as individuals, we are part of it. We carry mobile [...]
Wed, Sep 16, 2015
location intelligence smart cities
Local government relies heavily on geographic information about the conditions of roads, location of crimes and the ability to attract [...]
Thu, Sep 10, 2015
mobile phone in hand streaming 3d images
Today, mobile phone users don't think twice in responding affirmatively to the question, “May we use your location to improve [...]
Thu, Sep 03, 2015