Paul Lewis

Paul has over 15 years’ experience working in a variety of strategic marketing roles in the software and data industry. Having joined Pitney Bowes Software in December 2012, he oversees the tactical implementation and execution of EMEA Campaign & Content Marketing activities across all lines of business. Paul holds a Master’s Degree from the University of Westminster, in addition to the CIM Diploma in Integrated Marketing and Communications.

Articles by Paul Lewis

Madrid or Madrid?

by Paul Lewis | May 20, 2014 | No Comments

Champions-League

So for the first time in history, this weekend’s Champions League final will be between two teams from the same city, Atlectico Madrid and Real Madrid, and like the world of commerce, many are trying to use data to predict a possible outcome. To set the scene, the game which takes place in Lisbon Portugal […]

Read More...

Have you got what it takes to become a MapHero?

by Paul Lewis | April 8, 2014 | No Comments

MapHero

Have you ever stopped to consider how many different kinds of maps and forms of data visualization you come into contact with on a daily basis? I pondered this during my commute to work one day last week. In the hour or so from leaving my house to arriving at the office, I can recall, […]

Read More...

Cold and wet with a chance of reduced profitability

by Paul Lewis | February 7, 2014 | No Comments

Flooding

So much of the news in recent months has been dominated by one particular story which has affected so many people around the world; that of the weather. Whether you’re based in North America, Europe or Australia you’ve been exposed to either arctic like conditions, intense heat or severe flooding. The Met Office (the UK’s […]

Read More...

The Day Communications Changed the World

by Paul Lewis | November 26, 2013 | No Comments

The Day Communications Changed the World

So last week (22 Nov) marked the 50th anniversary since the assassination of John F Kennedy. Watching various documentaries about the events of the day that changed the world I was intrigued as to how important a part the world of communications played in informing the public on what was happening. Having been taken to […]

Read More...

What “mobile” means when it comes to multichannel customer communications

by Paul Lewis | October 7, 2013 | 1 Comment

Mobile

Mobile technology has fundamentally changed the way we shop and work. Ever since the first iPhone was released in 2007, our phones have become much more than tools for communication. We use them for collaboration with work colleagues and shopping research, for outdoor activities and indoor entertainment. Basically, for much of the waking day, consumers […]

Read More...