Andrew Ford

Andrew Ford is Pitney Bowes’ Marketing and Communications Vice President for Europe. Andrew’s remit covers the development of Marketing strategies for the three PB Business Units: SMB, Enterprise and Digital Commerce, and developing integrated marketing plans that incorporate the full marketing and communications mix. Andrew is passionate about driving brand intimacy by harnessing social, ecommerce, CRM and people-touchpoints across the business. He is a strong advocate for networking to building professional and business relationships. Andrew also supports and mentors new start-up businesses. Career background Andrew joined Pitney Bowes in August 2014 having previously run the Norton mobile, SaaS and cloud marketing at Symantec, enterprise solutions marketing for Dell, ecommerce leadership for BT and channel and consumer marketing at Hewlett Packard. Andrew has over 20 years’ experience in the Software, Mailing, Consumer Electronics, Corporate Datacentre and Telecoms Sectors, covering Consumer, SMB, Enterprise and Public Sectors. Personal Summary When not at work, Andrew spends time with his family. He is also very keen on watching sport, particularly rugby, cycles and runs. Andrew enjoys travelling, particularly in Europe, where he can practice his French, German and Spanish.

Articles by Andrew Ford

How digital marketing can grow your business

by Andrew Ford | December 8, 2015 | No Comments

Why your Small Business Needs to Step into Social Media

Entrepreneurs are the powerhouses behind our diverse, successful small businesses. Whilst experts in their fields, though, not all entrepreneurs are entirely up-to-speed on digital marketing, which remains a minefield to many SMEs.   Most small businesses now have a website, but it’s all too easy to adopt a ‘build it and they will come’ attitude. […]